LocalASOLocalASO vs MobileAction
MobileAction alternative without a subscription
MobileAction's ASO Intelligence starts at $15 per month for 100 keywords, with Apple Ads popularity where it is available. LocalASO costs $29 once, has no keyword limit and runs on your Mac. It estimates volume instead of using Apple Ads data.
Updated
LocalASO vs MobileAction at a glance
| MobileAction | LocalASO | |
|---|---|---|
| Delivery | Cloud web platform with an account, plus an API. | Mac app (macOS 13 or later). Keywords, ranks and listings stay in a local database on your Mac. |
| Price | Lite: $15 per month, or $12.50 per month billed yearly. Basic: $69 per month. | $29 once. Lifetime license for 1 Mac, updates included. |
| Free plan or trial | 7-day free trial. No free ASO plan (the free plan is for Apple Ads management). | No free plan or trial. The free tools on this site run in your browser. |
| Keyword limit | 100 keywords and 5 apps on Lite; 500 on Basic; 1,500 on Pro. | No keyword limit. Checks run at about 15 per minute, inside Apple's public rate limit. |
| Countries | Not stated as a number on the pages we read. | 52 App Store storefronts. |
| Search volume | Apple Ads popularity in countries where Apple Ads runs, otherwise MobileAction's own volume, 0 to 100. | Estimated from the rating counts of the top 10 apps per keyword. No Apple Ads data. |
| AI | AI keyword suggestions; Keyword Translator for 20+ languages. | Uses the AI you already have (Claude Code, Codex, Gemini CLI, Ollama or an API key) to adapt keywords to each language, brainstorm and rewrite. |
| Stores | App Store and Google Play. | Apple App Store only. |
Where MobileAction is stronger
- Apple Ads popularity where Apple Ads is available.
- Google Play support and Apple Ads tools as extra modules.
- Keyword gap analysis against competitors.
Where LocalASO is stronger
- One payment of $29 instead of a recurring subscription.
- No keyword limit: check as many keywords in as many of the 52 storefronts as you like.
- No account and no LocalASO cloud: your keyword lists and competitor research stay on your Mac.
- Each keyword is adapted to the phrase people actually type in every country, then checked in that country's store.
- Proposes name, subtitle and keyword field for every language and can upload them to App Store Connect as a draft (it never submits for review).
- A local MCP server lets Claude Code, Cursor or Codex read and edit your keyword board.
Which one should you pick?
Choose MobileAction if you also run Apple Ads or need Google Play, and 100 keywords are enough for you.
Choose LocalASO if you want more than 100 keywords across many countries without a monthly bill.
A note on volume: Apple does not publish search counts. Tools with Apple Ads access show Apple’s popularity score; LocalASO estimates volume from the apps that rank. How that works is in App Store keyword search volume, explained.
Sources
Facts about MobileAction come from its own public pages, read on October 30, 2026. Prices and plans change; check the current page before you decide. If something here is out of date, write to us and we will fix it.
MobileAction is a trademark of its owner. LocalASO is not affiliated with, endorsed by or sponsored by MobileAction.
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