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🇮🇱 App Store IL

App Store keywords in Israel

People in Israel search the App Store in Hebrew, not in English. Here is which localizations count in the Israel store, how people search there and how to check your rank.

Updated

App Store Israel: quick facts

Storefront code
IL
Research language
Hebrew
App Store localizations
English (U.K.), HebrewDefault first, as listed by Apple.
Locale LocalASO writes
he

Which localizations count in Israel

Apple says people can search for your app using localized keywords in every country or region where the App Store supports that language (Apple). For Israel, Apple lists 2 localizations (Apple: App Store localizations):

  • English (U.K.): also listed in 48 other storefronts covered here.
  • Hebrew: listed only here among the storefronts covered here.

Each of these localizations has its own name, subtitle and 100-byte keyword field. Name and subtitle are visible to users, so keep them real text in that language. See App Store localization for keywords.

Check your App Store rank in Israel

Your iPhone only shows the store of your Apple Account’s country. Apple’s public search data returns the top 200 apps for a term in any storefront; your rank is your app’s position in that list:

https://itunes.apple.com/search?term=your%20keyword&country=il&entity=software&limit=200

More on reading and tracking ranks: App Store ranking by country.

Israel in LocalASO

  1. Add your app and your keywords.
  2. Click “Localize”: LocalASO asks your AI for the Hebrew phrase people in Israel type and checks it in the IL store.
  3. Read rank, estimated volume and difficulty for Israel next to every other country, and track the rank daily.
  4. In Optimize, get a name, subtitle and keyword field for the he localization.

Do this for every country, in minutes

LocalASO checks your rank, volume and difficulty for every keyword in 50+ App Store countries, in each local language. It runs on your Mac. $29 once, no subscription.
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