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🇿🇦 App Store ZA

App Store keywords in South Africa

People in South Africa search the App Store in English. Here is which localizations count in the South Africa store, how people search there and how to check your rank.

Updated

App Store South Africa: quick facts

Storefront code
ZA
Research language
English
App Store localizations
English (U.K.)Default first, as listed by Apple.
Locale LocalASO writes
en-GB

Which localizations count in South Africa

Apple says people can search for your app using localized keywords in every country or region where the App Store supports that language (Apple). For South Africa, Apple lists one localization (Apple: App Store localizations):

  • English (U.K.): also listed in 48 other storefronts covered here.

Check your App Store rank in South Africa

Your iPhone only shows the store of your Apple Account’s country. Apple’s public search data returns the top 200 apps for a term in any storefront; your rank is your app’s position in that list:

https://itunes.apple.com/search?term=your%20keyword&country=za&entity=software&limit=200

More on reading and tracking ranks: App Store ranking by country.

Other storefronts that search in English

LocalASO researches these storefronts in English too. The phrase can be the same, but competition and ranks differ per store:

South Africa in LocalASO

  1. Add your app and your keywords.
  2. Click “Localize”: LocalASO asks your AI for the English phrase people in South Africa type and checks it in the ZA store.
  3. Read rank, estimated volume and difficulty for South Africa next to every other country, and track the rank daily.
  4. In Optimize, get a name, subtitle and keyword field for the en-GB localization.

Do this for every country, in minutes

LocalASO checks your rank, volume and difficulty for every keyword in 50+ App Store countries, in each local language. It runs on your Mac. $29 once, no subscription.
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