LocalASOComparison
Appfigures vs AppTweak: analytics-first or ASO-first, and what each plan costs
Appfigures starts as an app analytics product and adds ASO as its Optimize tier, while AppTweak is ASO-first; as of November 2026 both put 500 tracked keywords at roughly $150 per month on at least one price shown on their pages.
Both are cloud platforms for teams, so this page compares plan structure and price points from the vendors' own pages. It is neutral; LocalASO is not part of the comparison.
Updated
Plan ladders
| Step | Appfigures (as of November 2026) | AppTweak (as of November 2026) |
|---|---|---|
| Free | Starter plan | Starter: Market Intelligence only (download and revenue estimates, past month of history, 3 seats) |
| Entry paid | Connect, $9.99 per month | Essential, from $949 per year |
| Mid | Monitor, $44.99 per month, 100 keywords | Essential, $1,190 or $1,790 per year shown at other settings |
| ASO tier | Optimize, $149.99 per month, 500 keywords | Essential lists 500 keywords on the card read |
| Larger | Boost, $599.99 per month, 1,000 keywords | Grow, 1,500 keywords, $2,990 to $4,990 per year shown |
| Billing | About 20% off with annual billing | Monthly/annual toggle; 7-day trial needs billing details, 48-hour refund after first charge |
| Trial | Free trial offered on Optimize | 7-day free trial |
AppTweak's page text shows several Essential prices without labeling which setting each belongs to, and Grow also has two price points. The table lists them as shown; confirm yours on the AppTweak pricing page.
What each emphasizes
Appfigures bundles analytics: it lists consolidating downloads, revenue, subscriptions, spend and payouts for all your apps, store rankings and review replies in the lower plans. Its Optimize plan adds keyword rank tracking, finding better keywords, seeing which keywords competitors rank for and competitors' Apple Ads keywords, in one web product.
AppTweak organizes its pricing by product: ASO Intelligence, Campaign Manager, App Reviews Manager, Market Intelligence and API. It states coverage of 119 iOS and 129 Google Play countries. MCP Access appears in its API plans.
The reading that matters
The headline is the 500-keyword tier. Appfigures charges $149.99 per month for it, which is $1,799.88 per year if you pay monthly. AppTweak's $949 per year Essential is lower on its page, but the same page shows $1,190 and $1,790. If the setting that applies to you is the higher one, the two products cost nearly the same. If you do not need 500 keywords, Appfigures' Monitor tier at 100 keywords costs $44.99 per month and has no direct AppTweak equivalent.
When Appfigures is the better choice
- You want revenue, subscriptions and download reporting for your own apps in the same product as ASO.
- You need a low entry price, such as Connect at $9.99 per month, or a free analytics plan.
- You want to see competitors' Apple Ads keywords in the ASO tier.
When AppTweak is the better choice
- ASO and Apple Ads are your main job and you want AI agents built for them.
- You need published country and language coverage and historical data of 6 months on Essential and 12 months on Grow.
- You will use the API plans, including MCP Access.
If neither is proportionate
Both are priced for teams. A single developer with an App Store app should compare against free tiers and one-time tools on the pricing comparison page. See also the Appfigures alternative and the AppTweak alternative pages, or LocalASO pricing for a $29 one-time Apple-only option.
Questions
- Which is cheaper, Appfigures or AppTweak?
- At 500 keywords, Appfigures Optimize is $149.99 per month, and AppTweak Essential is $149 per month on one setting of its page (with $949 and $1,190 per year also shown). The cheaper choice depends on the setting and billing period.
- Does Appfigures have a free plan?
- Yes. As of November 2026 its pricing page lists a free Starter plan. AppTweak's free Starter plan covers Market Intelligence, not ASO keywords.
- Which has an MCP server?
- Appfigures' pricing page links an API and an MCP server. AppTweak lists MCP Access in its API plan comparison.
Sources
- appfigures.com/platform/pricing (checked November 1, 2026)
- appfigures.com/pricing (checked November 1, 2026)
- www.apptweak.com/en/pricing (checked November 1, 2026)
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